7th March, 2007
Custom Eyes
No matter what happens to independent opticianry, there will always be a market for high-end, custom eyewear. In this article from the thestreet.com, the folks from L.A. Eyeworks in Los Angeles, California do a nice job of describing the needs of their customers and how L.A. Eyeworks is meeting those needs in ways Lens Crafters and other chain stores cannot.
Chain-store ads trumpet budget-priced glasses delivered in a hurry, and mass marketers offer racks of ready-made models.
But our most constant accessory deserves more time and thought than a hurried lunchtime decision.
And it may not be realistic to expect a pair of glasses that you’ll wear for years with comfort and confidence to cost less than dinner for two.
Popularity: 29% [?]
Posted at 7:05 pm |
