1st November, 2007
10 Reasons You Should Start Blogging Now
1. Put a personal face on your business – Blogging allows you to have conversations with your readers and customers about things both you and they care about.
2. Make your online presence easier to find – Search engines like blogs.
3. A blog can supplement your existing website or be fantastic website on its own – If you are looking to build a website or replace the one you have, a blog may be the way to go. There are hundreds of free, very professional-looking templates available for all the major blogging engines.
4. Provide a vehicle for customer feedback – Blog engines allow you to enable comments so readers can immediately provide feedback and let you know what they thinking.
5. Improve your network – Blogging is a community activity. Blogging opens doors and allows you to build relationships with not only your readers, but with other bloggers, and influential people in your community.
6. Blogs encourage you to share what you know – If you want people to read your blog, you will have to share information your readers will find helpful or interesting. Avoid too much blatant self-promotion.
7. Establish yourself as a thought-leader or expert in your field – Consistently writing thoughtful and helpful blog entries will help build your reputation in your community
8. Improve your writing and thinking skills – To attract and keep readers you’ll need to post to your blog at least two or three times per week. Writing on a regular basis and coming up with topics to write about will almost certainly improve your ability to do both.
9. Blogging is free (except for your time) – Some of the best blogging engines available will host your blog for free.
10. Differentiate yourself - There are very few blogs in the in the opticial community. Blogging can be a way for you to stand out from the crowd.
Interested? Here are a wealth of blogging resources for beginners to help you get started.
Do you have an optical blog, or know of one? If so, let us know about it.
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Posted at 9:25 am |
On November 28, 2007 at 12:27 am Seeing Purple » Attract New Customers by New Year said:
November 28, 2007 at 12:27 am
[…] In the meantime, get crackin’ on that blog. […]