Optical Retail Success 88
Formerly Optician Success but still the same tasty, weekly nuggets of random goodness; tips, stories, and science hand-picked to help you find the most success in your optical retail business/career.
What is a Rock Star Optician?
Eyecare is a nearly $40 billion per year industry. Eyewear sales make up well over half of the optical revenue pie. That’s a valuable slice! Looking at it another way, 64% of Americans wear
The first step is to look to yourself to become the best you can be and help your peers to do the same. A great optician has a unique skill and huge market worthy of respect on its own. Opticians bring in money and make people happy. So, own it! Embrace your craft. Find ways to be different. Build a fan base around those differences. Take responsibility for finding your success and contributing to the betterment of the field.
I wrote a 15-step Ultimate Guide To Becoming A Rock Star Optician that you can read here.
How You Do Anything Is How You Do Everything
Everything we do matters. Everything is a chance to do and be our best. Only self-absorbed assholes think they are too good for whatever their current station requires, even if it’s sweeping floors or cleaning bathrooms.
Wherever we are, whatever we’re doing and wherever w are going, we owe it to ourselves, to our art, to the world, to do it well. That’s our primary duty. And our obligation. When action is our priority, vanity falls away.
Work is love made visible.
And if you cannot work with love but only with distaste, it is better that you should leave your work and sit at the gate of the temple and take alms of those who work with joy.
For if you bake bread with indifference, you bake a bitter bread that feeds but half man's hunger.
And if you grudge the crushing of the grapes, your grudge distils a poison in the wine.
And if you sing though as angels, and love not the singing, you muffle man's ears to the voices of the day and the voices of the night.
You Might Be A Bad Manager If…
Being a good leader is hard. All leaders have fallen victim to one of these 12 signs, at one time or another. The key is to recognize
“If you want to go fast, go alone. If you want to go far, go together.”
Ph#ck The Phoropter
Ah, the phoropter. Nothing says sexy quite like this iconic device synonymous with all things ophthalmic. Yet, when was the last time someone walked in the door because they couldn’t wait to have their
OpticianWorks Video Of The Week: Jump!
This week: How to calculate image jump. A necessary skill for every working optician, or it? Well, at least the test makers seem to think so...
Through the OpticianWorks free video lessons, Laramy-K Optical is making every effort to provide better and more accessible education for opticians everywhere, but we’re only able to do it with your support.
You can help keep it going in two ways:
Become a paid member of OpticianWorks.com for access to the best in online optician training (The videos are only a small portion).
Or, even better, open a Laramy-K Optical lab account for the very best in independent uncut work and we'll throw in the OpticianWorks memberships for free! Your customers and your staff will thank you!
I hope you enjoyed this edition of Optical Retail Success.
Here’s to your success in this year and beyond.
Thanks for reading and sharing!