by Keith Benjamin | Apr 8, 2007 | Blog, Uncategorized
Why do your customers return? Why to they recommend you to others? Is it because you give the most thorough eye exam in town? Is it because you know how to select and fit a PAL they'll adapt to the first time? Is it because you have largest selection of designer...
by Keith Benjamin | Apr 6, 2007 | Blog, Uncategorized
1. Don't use an appointment book; use a computer. 2. When a patient calls to cancel an appointment, always ask WHEN you can reschedule. 3. When a customer walks into the office for adjustments or repairs, ask when she had her last eye exam. If it has been over a year,...
by Keith Benjamin | Mar 27, 2007 | Blog, Uncategorized
According to the VCA, the single biggest reason people have their eyes examined (36%) is they received a recall card from their doctor.
